A Think Tank
to share knowledge.
We are committed to adding talent in those fields in which we work to strengthen our communication proposal.
That is why we set up a Think Tank made up of outstanding professionals who allow us to know much better what is happening in fashion, architecture, cuisine, and more. People who help us to think differently when we talk about brands, organizations and teams. People who are essential to a communication strategy because they work on new content and storytelling, and they committed to creativity. And finally, we also bring into our discussion a sustainable perspective, which is necessary in any growth process.
Manuel Blanco is an Architect, Director of the Escuela Técnica Superior de Arquitectura at Universidad Politécnica de Madrid, and CEO of Centro Superior de Diseño de Moda.
With an extensive international career in the field of Architecture, Manuel Blanco has curated several exhibitions in New York, Rome, Tokyo, Chicago, Moscow and Athens, and was Commissioner of the Spanish Pavilion at the Venice Biennial, the world’s leading event.
Alongside his role as Director of Escuela Técnica Superior de Arquitectura, he continues to teach as Professor of Architectural Composition. He is also a fashion expert, and currently manages the doctorate "Architecture, Design, Fashion & Society".
One of the most recognised and respected chefs at the national scene. After more than a decade as head chef at Club Allard, where he was awarded two Michelin stars, in 2014 he embarked on his own professional and personal project by opening Dstage, which he turned into a landmark restaurant in Madrid, and which currently has two Michelin stars.
Nearly a year ago he opened his second gastronomic venue, Dspeaksy, where he showcases his more ‘casual’ cuisine. Diego Guerrero is considered one of today’s most prestigious chefs. His has been a long-distance race, constant career, built on hard work and the talent that radiates from his cuisine.
He has recently opened, together with Diego Cabrera, DPICKLE ROOM, the new cult cocktail bar in Madrid.
Oriol Balaguer showed a real passion for patisserie from an early age. After attending the Escuela del Gremio de Pastelería de Barcelona, he worked in the best patisseries in Spain, completing stages across Europe and joined Ferran Adrià's team for seven years.
At the age of 21, he was elected the Best Spanish Artisanal Pastry Chef. Since then he won several awards, including Best Dessert in Spain and Best Dessert in the World for his 8 Chocolate Textures creation. In 2018 the French International Academy of Gastronomy distinguished him with its Best Pastry Chef Award.
He is one of the leading professionals of the new Spanish design. At the age of 24, he set up his brand, Rabaneda. In 2014 he was the only Spaniard to win the International New Designer Prize. Soon after he won the Best New Designer Award. He worked for brands such as Nike and Disney.
He teaches at the Centro superior de Diseño de Moda. This year, after the presentation of his latest collection at the MBFWM, Vogue USA highlighted his talent for design and couture.
Jaime Fernández de la Puente-Campano
Marketing expert and entrepreneur, he worked for more than 12 years in Media Agencies in Madrid, Barcelona and New York, creating strategies for BMW, Coca-Cola, Audi and Damm.
He is the CEO of GuudJOb, awarded as the best app in Spain and chosen among the 16 best apps in the world at the Mobile World Congress. As a digital marketing consultant, he understands marketing as the transformation towards digital and the integration of communication content.
He was named the last two years by the Choiseaul Institute among the Top 100 Economic Leaders in Spain.
María García Ruíz
Founder and CEO of Smart Culture, she is a member of Top Ten Management in Spain, a community that brings together experts in training and consultancy who advise companies and institutions. She is also an Academic Director and Professor at the IE Business School. She likewise works with the Madrid Chamber of Commerce.
With more than two decades of experience in the field of Cultural Transformation, Leadership and Entrepreneurship, her training also includes the Executive Program in Silicon Valley. In her international career she held positions at Inditex-Zara, Ernst & Young, among other brands.
Journalist. Since 2015, he is the Editor-in-Chief of the Video Department at EL PAÍS, where he is responsible for the creation of audiovisual content both for newspaper's website and social media platforms, as well as the YouTube channel, the leading news media for information in Spanish with over a million subscribers.
He was previously a creator, director and scriptwriter for TV programs for the broadcasters Cuatro, La Sexta and Cosmopolitan TV. He also collaborated with publications such as Vanity Fair and GQ.
He currently teaches video at the Universidad Autónoma de Madrid-EL PAÍS School of Journalism.
Publicist and actor, he is currently Head of Disruption at the Dentsu Aegis Network in Spain.
He was the founder and president of D6 Creative Agency, worked at Y & R, McCANN, Ogilvy, Wunderman and BBDO in Peru, Chile, Argentina and Spain. He created campaigns for Balay, Ikea, Arkano and Cerveza 1906 with Joaquín Sabina, among other.
Considered one of the leading lights in advertising and creativity, he has been a jury member at the most important festivals in the sector. His numerous recognitions include various Cannes Lion and Golden Sun awards.
Journalist with extensive experience, her interviews have made the covers of media as Paris Match, Miami Herald, Dominical and El Semanal. More than ten year ago, she founded the sustainable thinking magazine “Anoche Tuve un Sueño” (Last night I had a dream), with an independent, cooperative and socially committed philosophy.
For the las 6 years, she manages Optimistas Comprometidos Awards, which recognize international profiles that promote social change.
Julia Higueras is convinced that organizations have to move forward with a purpose and need to be willing to progress with an attitude based on optimism and collaboration.
The communication expert Ana Vázquez has a long career in media and consultancy. She worked at Cadena SER for 8 years, and was Head of Press at RNE for 6 years.
After her stage in the media, always working in the Communication area, she set up Balboa, which is now starting a new chapter as an Agency specialising in Lifestyle and Retail Communication. Ana Vázquez has worked on communication and campaigns for Diageo, Lindt, Toys “R” Us, L'Oreal, Ecovidrio and Atlético de Madrid Foundation, among others.
As founder and CEO of Balboa she takes on the challenge of providing a response to the changing needs and demands of communication, and a commitment to connect brands with costumers.