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Positive Trace.

Build, Communicate, Lifestyle.

What we do

Brand

We help to build the brand architecture, to define mission and values. The positioning, the messages and the target. We manage reputations and we establish dynamics to give consistency to every phase of growth.

Creativity / Content

We create content and develop new formats for dissemination on all channels and platforms.

Press Office

We aim for organic reach through Key Media publications. Qualitative returns for which we need to identify the right approach.

Digital Strategy

This goes beyond a Social Media campaign. Digital strategy allows us to multiply communication, to share what we do and to reach out to new customers.

Influencer Marketing

We analyse the best ambassadors for each campaign, providing the greatest credibility and best positioning for the brand.

Events

We produce events that help to communicate. That is why we handle everything from the initial concept to each of the materials. Face-to-face, hybrid or virtual events.

Madridulce
A Balboa Initiative

A Think Tank
to create value

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